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ABOUT THE REPORT
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1
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I
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COUNTRY PROFILE
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I.1
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Introduction to Saudi Arabia
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2
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I.2
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Geography
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2
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Economy
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I.4
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Population Characteristics
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4
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TRAVEL MARKET OVERVIEW
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Market Size
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Travel Markets
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Travel Trends
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Structure of Travel Trade
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TRAVEL HABITS & BEHAVIOUR
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Outbound Travel Frequency
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Average Duration of Trips
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Travel Months
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Travel Mode
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Travel Accommodation
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Travel Companions
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Travel Group Size
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TRAVEL PLANNING & DECISION MAKING
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Key Information Sources in Travel Planning &
Research
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Family Involvement in Travel Planning &
Research
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Factors Important in Destination Selection
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TRAVEL ORGANIZATION
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Accommodation Booking Method
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Accommodation Advance Booking
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Carrier Booking Method
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Carrier Advance Booking
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Use of Travel Packages
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HOLIDAY PREFERENCES
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Types of Holidays Preferred
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Importance of Holiday Activities
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OUTBOUND TRAVELLER PROFILE
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Demographic Profile
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Leisure and Media Habits
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APPENDIX A DATA TABLES
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APPENDIX B RESEARCH METHODOLOGY
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APPENDIX C SECONDARY DATA SOURCES
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APPENDIX D ABOUT MARKET VISION
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