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Outbound Travel Market: United Arab Emirates Travel Habits & Behaviour of the UAE Outbound Traveller - REPORT AVAILABLE APRIL 30, 2010
In order to exploit the potential of the Middle East outbound travel market, Market Vision has been providing ongoing market intelligence on the travel patterns, interests, and preferences of the Middle East international travellers to various tourism organizations and tourism-related enterprises around the world.
Within the Middle East region, the United Arab Emirates is the largest outbound travel market in terms of value (travel expenditure) and the second largest in terms of volume (outbound trips) after Saudi Arabia. Yet, comprehensive and insightful intelligence on the travel habits, behaviour, preferences and needs of the UAE outbound traveller has not been readily available.
Market Vision's Outbound Travel Market: United Arab Emirates - Travel Habits & Behaviour report, being published for the third time in five years, addresses the needs of the travel & tourism trade by providing rich insights into the UAE outbound travel market. The report is based on research conducted in the UAE during the first quarter of 2010 amongst UAE nationals & non-nationals in the 20-54 years age-group belonging to households with annual income of US$24,000 & above.
The 80-page report provides the latest UAE outbound tourism statistics, profiles the UAE outbound travellers and helps understand their evolving travel habits & behaviour and changing attitudes & motivations that guide their travel decisions. It provides comparative trend analysis with findings from the previous research of 2005 and 2007. Detailed data tables for all three years are included in this report.
This report is an invaluable resource for local, regional & international travel marketers. The information in this report can be used with confidence to update knowledge of the market and to guide the formulation of marketing, communication and promotion strategies and tactics targeted towards the UAE outbound traveller.
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