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Market Research

Market Vision provides consumer research, business research and online research services.

  • Consumer Research
  • Both qualitative and quantitative research projects are undertaken across the Middle East & Indian Sub-continent region.

    From skincare products and consumer electronics to financial services and industrial products, Market Vision conducts a wide range of research assignments employing research methodologies encompassing focus group discussions, personal interviews, mall intercepts, mystery shopping and mail surveys.

    Areas of research include corporate image research, market size estimation and demand potential studies, communications development research, product and brand research - concept tests, new product development, product testing, packaging and pricing research, brand equity research, brand tracking studies, brand positioning and brand extension research and consumer research - attitude, motivation and behaviour studies.

    Our professional team has a wealth of experience and expertise having been individually or collectively involved in over 200 research projects in the Asian subcontinent & the Middle East region.

    If you are interested in conducting consumer research, please fill in the
    research enquiry form and we will get in touch with you.

  • Business Research
  • We undertake business-to-business research that encompasses trade surveys, competitor analysis, customer and employee satisfaction studies, market potential and market size estimation studies, pre-feasibility and market feasibility studies.

    Both quantitative and qualitative research methodologies are employed. Projects vary from satisfaction surveys among corporate customers of financial institutions to market potential studies for engineering products, construction products, health products in the Middle East region.

    Identifying prospective export partners for international manufacturers through quality research is also part of our business service. We provide export sizing and estimation services for a number of international clients.

    If you are interested in conducting business research, please fill in the
    research enquiry form and we will get in touch with you.

  • Online Research
  • The Internet provides the research industry with a powerful tool for gathering data.

    Recognizing the inherent advantages of the Internet for market research purposes, Market Vision recently launched Gulfsurveys.com - the Middle East's first dedicated online market research website.

    Through its proprietary database of panel members and additional consumer databases via online strategic partners, we are able to conduct research in virtually any part of the world.

    For more details on our online research capabilities, please visit here.







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